Email Marketing
Bespokely crafted, personalised communication
Discover, engage and convert.
Email marketing is sometimes an underrated tool, often seen as a way to notify customers of sales and new offerings. However, email marketing should be used to its full potential by looking at it as a method to build important first-party data for other channels, learn more about your customer and their online behaviour, increase loyalty and advocacy, and dynamically engage with them when they engage with your website.
Optimal email marketing is not just a channel to communicate directly with your customer, but can help you generate a lot of potentially lost revenue, whilst giving the customer a more personalised connection to you and your business.
Dynamic
and direct
Data-driven
insights
Unified
approach
Strategic
automation
Bespoke creative
and copy
The Studio2 approach
Audit
We review your existing setup, including platforms, automations, list health, compliance and delivery, segmentation, and performance.
Configure
Full setup includes tracking, segmentation, and configuring automations such as welcome journeys, abandoned cart flows, and re-engagement campaigns.
Design
Our creative team designs templates and campaign assets, informed by brand guidelines and opportunities highlighted in the audit.
Launch
Once finalised, campaigns and automations are scheduled or deployed. A kick-off call ensures alignment on strategy, frequency, and key messaging priorities.
Analyse
We track metrics such as open rates, click-throughs, conversions, and list growth. Our team identifies trends, uncovering the drivers behind performance and areas to improve.
Optimise
We refine subject lines, creative, frequency, and segmentation. Ongoing testing ensures your email marketing continues to drive stronger engagement and revenue over time.
Not sure if your email marketing is working for you?
Contact our specialists today and discuss your strategy. Whether you need help with campaigns, automated flows, or both, we can help direct you to what fits your needs best.
Fill in the form and we will endeavour to get in touch with you.
Klaviyo Partners
Studio2 utilises the latest tools and techniques to enhance your email marketing. We have partnered with Klaviyo to deliver the best and most effective email marketing service including creating efficient flows, campaigns, and sign-up forms. We use segmentation, A/B testing, and performance tracking to ensure your emails are not only delivered but also successful in achieving your marketing objectives. By leveraging these partnerships, we ensure that your email marketing efforts are highly personalised and impactful.